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Portage Avenue & Spence Street (Traffic Box)    Location Map
  

CBC Radio has provided trusted media coverage from coast to coast for over 50 years.


Location: NW corner Portage & Spence in front of CBC Radio Canada (541 Portage); traffic control box

Occupant: Traffic controller box

District: West End

Neighbourhood: Portage-Ellice

Artist(s): Tom Andrich (Eclectic Fine Art)

Year: 2001

Sponsors: Take Pride Winnipeg!

 

This Traffic Control Box, one in a Heritage series by artist Tom Andrich, commemorates the history of the Canadian Broadcasting Corporation, and is located right outside their offices on Portage Avenue.

Tom: "That was my idea of doing the CBC and the history of CBC. Because it was the CBC and I was reproducing their logos I had to have the right colours and the precise shade of red. I contacted the Public Relations Department and we went over some of the history. I had to have, include some French on there too, for the French CBC because Radio Canada is there as well. And I had to get approval first and show them what I intended to do."

"After the box was pretty well done I had them come down from the CBC, French CBC, Ron Robinson came down too; Ron had done a little radio promo on it. They totally approved everything at the end everyone was happy."

"I like the CBC box. My one regret with the box was I didn't check out the place it was going exactly beforehand. I never considered how tight it was going to be to the building and I didn't think about which side would be facing the building because they (city traffic maintenance) would be opening it on the sidewalk side, on the traffic side. If I had considered this, I would have changed the design slightly to present the more important elements. The large CBC logo is facing the building and it's the old logo that's facing Portage. I would have preferred a different orientation."